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devcon 6 / positive framing and communication for web3

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Positive Framing and Communication for Web3

Duration: 00:27:06

Speaker: Oliver JL Renwick

Type: Talk

Expertise: Intermediate

Event: Devcon

Date: Oct 2022

The Ethereum ecosystem was, in some ways, born out of rejection of legacy systems. This is often reflected in the way we name and describe our projects and tech, names that are at best edgy and irreverent, but more often are obtuse and unhelpful. In this session we'll look at a number of examples, from the simplest of technical concepts to the most far-fetched DAO and token naming schemes, and see how by casting them in the positive rather than the negative, we go from hindering to enabling.

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UX & Designterminologycommunicationeducation